News & Reviews

Google Glass goes after prescription eyewear market

Google Glass has an image problem.Since its debut two years ago, the perception of the wraparound eye-level device has devolved from interesting futuristic gizmo to invasive spywear tool, despised by privacy advocates and banned in numerous bars and casinos. Google Inc. even had to post online tips to help customers observe proper etiquette.Now Google is scoping out a market segment that could boost sales while creating a more mainstream image: prescription eyeglass wearers. Google recently...

Back to School: Take Notes on Proper Eye Health

Ensure your student's eyes are performing their best for academic success this school year.Vienna, Va. (August 22, 2017) - With back to school season around the corner, prepping your child for a healthy and successful academic year goes beyond shopping for backpacks, clothes and electronic devices. Today, students face new challenges, based on the shifting educational landscape and continued advancements in technology. According to The Vision Council, more than 70 percent of Americans report...

Google Glass adds style, prescription lenses

Google Glass's vision for its future is coming into focus. On Tuesday, Google announced it will add Google Glass options for prescription glasses, its most requested feature since it launched the face-mounted computers last year. The move is the latest attempt by Google to make the beta version of its connected eyewear more fashionable and consumer friendly before it releases the product to the broader public toward the end of 2014. The prescription lenses will be available in a set of newly...