News & Reviews

A Pitch for Eyeglasses That Sounds Eerily Familiar

The HagglerBy DAVID SEGALOn March 9, Sarah Lauch received an email from a company called OpticsFast that left her shaking with anger. It read: “Good news! I finally found the 3115b glasses for you, that you originally wanted. I know it’s been a while, I always follow up on my good customers.”To understand why this seemingly banal pitch upset Ms. Lauch, some background is needed. In 2012, she testified in a Manhattan federal court at a sentencing hearing for Vitaly Borker, an online eyewear...

How to Fix Plastic Eyeglass Frames

Your plastic frame comes apart, they're out of warranty and your eyeglasses are not replaceable with your vision insurance for a few months--so now what do you do? Plastic eyeglass frames are popular because they are lightweight, colorful and available in many different styles. Over time, the plastic material becomes warped, brittle or cracks or breaks. There are several ways to fix broken plastic eyeglass frames at home.Lay the towel on your work surface and place your tools, cotton swabs...

5 Ways to Save Money on Eyeglasses

It’s quite common for those who use eyewear as a fashion statement to splurge any amount of money on them. On the other hand, the expensive ones may not be affordable for everyone that uses it to correct their varying vision defects.The cost and demand for eyeglasses keep increasing every day.Due to this reason, it’s important to look for different options that are of high quality and budget friendly. Many people simply want a pair of eyeglasses that meets their needs and matches their...